R E U S E’s main parts originate from the sequence Hall of Shame(2013) which depicts a number of mental illnesses. In 2015 I was revolted by the demand of social media to constantly produce imagery in order to stay relevant as a photographer. At the time,I evaluated my entire work opus and created R E U S E from the pieces considered as “average”. This sequence is made in the same manner artificial intelligence generates art. The re-purposing of Hall of Shame through the enhancement of commercial and landscape imagery resulted in an explosion of colours in contrast to the original black and white images. Through the tools given to us today, every art piece can be printed an infinite number of times and endlessly transformed. This philosophy can be applied on all types of art forms, as well as our personal lifestyles. There is no beginning, there is no end. Life is an infinite circle and we can never stop perfecting our craft, as the master and the beginner are the same(Miyamoto Musashi). R E U S E will be re-contextualised indefinitely as a representation of never ending possibilities of the tools provided by human invention. It demonstrates that we should focus on the development of one creation, rather than producing an indefinite number of works with lesser quality. It showcases how even a photograph can be reused, as can everything else around us. This sequence mimics the development of technology and personal progress.